Monday, April 30, 2012
Tuesday, April 17, 2012
An SEO's Guide to Video Hosting and Embedding
How should you host your videos for SEO purposes? Is it better to use YouTube, Vimeo or third party hosting?
It depends on the style of your content and what you want to achieve with it.
Tools for the Ultimate SEO Dashboard
Tips using Google Docs tools and Excel add-ins. By SEOMOZ
More Universal Results Included with Your Campaign Rankings
Depending on your business, image results can be a great opportunity to surface your content or products in a way that grabs the searcher's attention. By SEOMOZ
Non-Intuitive Search Queries & Resources for Link Building
Query lists are handy to help in the manual link building process, but most of what's out there is designed for very direct, obvious link acquisition methodologies. By SEOMOZ
5 Tips for Managing Your Community on Google+
Here are five ways you can use Google+ to engage more with you community, all the while helping your site and brand page show up more in searches. Sound good? Now, let’s walk through some of these tactics. One thing to remember is that with any kind of social strategy, what works great for others, may not be the best for you. So test things out and see if they work. Now, on with the tips! By SEOMOZ
How Should You Handle Expired Content?
Handling expired content can be an overwhelming experience for any SEO in charge of a dynamic website, whether it be an e-commerce, a classified (example: job search, real estate listings), or a seasonal/promotional (example: New York Fashion Week) site. By SEOMOZ
How to Check Which Links Can Harm Your Site's Rankings
Matt Cutts' statement in March 2012 that Google would be rolling out an update against “overoptimised” websites, caused great turmoil within the SEO community. A few days later thousands of blogs were removed from Google's index and Matt tweeted confirming that Google had started taking action against blog networks. By SEOMOZ
How Authorship (and Google+) Will Change Linkbuilding
Google's relationship with links has changed over the last 15 years - it started out as a love affair but nowadays the Facebook status would probably read: "It's Complicated". By SEOMOZ
9 Tangible Linkable Asset Ideas
Basically, a linkable asset is any part of a website or organization that its target audience will genuinely perceive as worth citing/referencing to. It could be people, content, events or anything that can be really interesting to a specifically targeted market. By SEOMOZ
How to Improve Your Rankings with Semantic Keyword Research
Keywords remain important to your content and link strategies. But there is one change coming down the Google pipeline that will change keywords…semantic search technology and the human element. SEOMOZ
Wednesday, April 4, 2012
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