Relevancy: The Heavyweight in the SEO Ring

In the realm of SEO, relevancy is the factor that determines whether a site emerges above its competitors. When the bots of Google and other search engines rove the Internet in search of the best match for a user’s request … let’s say, the” best coffeehouse in Dallas” … they pretty much have one question in mind: “Which one of these sites provides the most relevant result?” By Shari Finnell